Shubham Davey | Copywriting Partner
Available for new projects

Copywriter For B2B SaaS Content Leads & Marketing Teams

B2B SaaS CopywritingThat Turns Blog Traffic Into Booked Demos

I write and refresh BoFu articles, comparison pages, and core landing pages for B2B SaaS content teams tired of generic AI drafts and feature-heavy copy. Send a rough brief, get a research-backed draft back within a week.

Shubham Davey

My Work Has Been Published On

Wordstream WordPress Userpilot Kinsta HubSpot ClickUp Buffer Beehiiv Backlinko

Proof of work

$120k

additional revenue in Q1

300+

internal & external links built

50+

published BoFu blogs

$200k+

saved in ad spend

I write so you don't have to rewrite.

As a content editor, your time is best spent strategizing, managing your calendar, and analyzing performance, not babysitting freelancers, explaining basic SaaS concepts, or fixing disjointed copy.

I specialize in partnering directly with B2B SaaS content leads. I dive deep into your product, conduct independent SME interviews, and deliver drafts that align perfectly with your brand voice and SEO goals.

My goal is simple: to make your job easier and your pipeline fuller.

A Prompt Isn't A Strategy

A chatbot will hand you a headline in five seconds. Here's the same sentence before and after the part a prompt can't do for you.

Our platform empowers teams to streamline workflows and boost productivity.

This is the ceiling of a prompt alone. No proof, no buyer language, just another line in the AI content flood everyone's tuning out.

Our customers cut proposal turnaround from 3 days to 3 hours, without hiring anyone new.

This took interviewing the customer, knowing which number their buyer actually cares about, and applying specificity as a principle, not a guess.

The prompt got you a sentence. Turning it into the second one takes understanding your buyer well enough to write in their language, then editing against the same copywriting principles a strategist spends years learning to apply. If your team can already do all of that in-house, you don't need me. If you can't, that's the part I get paid for.

See How I Work

What content leads say about my work

400+
Article copy for 10+ clients written
HubSpot

Shubham is a terrific marketing copywriter and has been vital to our team on our SEO and product awareness campaigns. Shubham has assisted in writing product mentions to help increase the brand visibility of HubSpot's tools and products in both our internal blog as well as our link-building campaigns with external partners.

Tony Minh Do
Tony Minh Do
Senior Marketing Manager, HubSpot
Ex-HubSpot

What impressed me most about Shubham was his ability to quickly adapt and excel. He mastered our HubSpot tone of voice, gained a deep understanding of our products and their features, and communicated complex concepts effortlessly in his writing. This allowed us to successfully scale our SEO strategy and make a meaningful impact on demand generation.

Autumn Witter
Autumn Witter
Marketing Manager, Ex-HubSpot
Userpilot

Shubham is reliable, adaptable, and works well within structured processes. He followed our SOPs, used our internal tools effectively, and consistently incorporated feedback into his work. Shubham would be a good fit for teams looking for a writer who can work within established systems, follow documented processes, and collaborate smoothly across stakeholders.

Sophie Grigoryan
Sophie Grigoryan
Content Manager, Userpilot
Selected work

Browse by category

A sample of articles written for SaaS and B2B brands, organized by content type.

Kaltura Alternatives Enghouse Video favicon
Enghouse Video

Kaltura Alternatives: Which is the Right Enterprise Video Management Platform for You?

View Article
Pendo vs Chameleon Userpilot favicon
Userpilot

What Is Pendo in 2026: A Strong Platform That Just Got a Lot More Complicated

View Article
Whatfix Alternatives Userpilot favicon
Userpilot

Whatfix Alternatives: Finding Your Perfect Digital Adoption Partner

View Article
Wix Alternatives Kinsta favicon
Kinsta

11 Best Wix Alternatives to Try in 2026

View Article
Shopify Alternatives Kinsta favicon
Kinsta

12 Best Shopify Alternatives in 2026 (Free & Paid)

View Article
Lead Magnet Ideas HubSpot favicon
HubSpot

What Is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

View Article
Domains vs URLs WordPress.com favicon
WordPress.com

Domains vs. URLs: Everything You Need to Know

View Article
AI Copywriting Tools WordStream favicon
WordStream

The 11 Best AI Copywriting Tools (Free & Paid)

View Article
Freelancer Husband and Wife Business Insider favicon
Business Insider

My Wife and I Are Both Freelancers; Here's How We Support Each Other

View Article
How to Create Tooltips Userpilot favicon
Userpilot

How To Create a Tooltip With HTML, CSS or No Code [Easy]

View Article
New Product Announcement Examples Userpilot favicon
Userpilot

New Product Announcement Examples That Drive Adoption in 2026

View Article
In-App Messaging Userpilot favicon
Userpilot

Is In-App Messaging Still Working in 2026? A PMM Guide with Frameworks

View Article
User Engagement 2026 Userpilot favicon
Userpilot

User Engagement in 2026: Human Signals, Agent Signals, and What Your Dashboard Misses

View Article
App Walkthrough Best Practices Userpilot favicon
Userpilot

App Walkthrough Best Practices For 2026

View Article

How we work together

No 10-page brief. No scattershot dump of decks and links. No vague one-liner either. Just enough to write something worth publishing.

1

The Brief

A 15-minute call or a rough loom recording is enough: your target keyword, the buyer persona, and the one objection this piece needs to kill. That's the whole ask.

2

The Research

I read your docs, pull real language from sales calls and support tickets, and check what's already ranking, so the draft sounds like it was written by someone who uses your product, not someone who Googled it.

3

The Draft

One clean Google Doc. No padded word count to hit a rate, no invented stats, no AI transition phrases. Every sentence earns its place, or it doesn't make the draft.

4

Polish & Ship

Two rounds of revisions, then it's ready to paste into your CMS. The angle gets locked before I start writing, so there's no third round of "can you also" waiting at the end.

Before You Book A Call

If You Care About This, We'll Get Along

I'm picky about who I work with. Here's the honest version of who gets the most out of working with me, and who doesn't.

You Care About

This is you if...

  • You know AI can draft copy in minutes, and you still want a human closing the loop on strategy, nuance, and proof.
  • You'd rather pay for judgment than word count.
  • You measure content by pipeline it moves, not how many posts hit the calendar.
  • You want copy backed by specifics and real product workflows, not safe, committee-approved filler.
  • You're tired of editing AI-spun drafts that read like everyone else's AI-spun drafts.
Probably Not For You

This isn't you if...

  • You want the cheapest per-word rate you can find, regardless of what it reads like.
  • You think AI alone can replace a strategist end to end.
  • You need ten blog posts by Friday and don't have room to weigh in on strategy.
  • You're looking for someone to just fill a content calendar, not move pipeline.
  • You trust AI checker tools. Even Tony Stark didn't blindly believe Jarvis and Friday.

TRANSPARENT PRICING

Simple, honest rates

One of my clients added $120K in revenue in Q1 alone. Unlike paid ads, a well-written article keeps driving leads for pipeline even after you stop paying for it.

Blind Spots Best for Blogs that rank but don't convert readers into leads
$750/article

I suggest & write articles that are one good argument away from a sale.

  • Every topic is around topics that are missing on the blog
  • Reader intent mapped before writing starts
  • Brief shared before draft. You approve the angle
  • Sources pulled from actual search queries, not keyword tools
See how it works →
BoFu COPYWRITING Best for teams where sales says "leads from content aren't closing"
$650/article

Bottom-of-the-funnel articles optimized for organic rankings to pull qualified buyers into your funnel.

  • Written for comparison, not browsing
  • Covers specific stage of the buyer's journey
  • Includes product-led section tied to an objection
  • CTA matches to next logical step in your funnel
See what's included →
CONTENT UPDATE Best for posts stuck on page 2 that haven't moved in 6 months
$500/piece

Stop being obsessed with 'new' content when your old 'almost-ranked' content is one refresh away from driving more leads.

  • Optimized for readability
  • Search intent alignment
  • Fact-check & link-hygiene
  • Aligning CTAs with product roadmap
Start with a refresh →

Latest from the Blog

Fetching the latest insights...

Questions You're Asking Your Screen Right Now.

Do you only write for B2B SaaS?

Yes. By exclusively focusing on B2B SaaS, MarTech, and FinTech spaces, I don't waste time trying to understand fundamental industry concepts. I already know your audience, which allows me to jump straight into product strategy and advanced messaging.

Do you use AI to write your content?

I use AI strictly as an assistant for outlining, analyzing large datasets, and basic SERP ideation. All the actual writing, SME interviewing, narrative weaving, and brand-voice matching is done 100% by me to ensure high quality and originality.

What is your typical turnaround time?

For a standard 1,500-word SEO or BoFu article, my turnaround time is typically 5 to 7 business days from the moment the brief is approved. If SME interviews are required, timelines may adjust based on their availability.

How do revisions work?

Every piece includes up to two rounds of revisions. You leave comments directly in the Google Doc, and I typically resolve them within 48 hours. Because of the heavy research phase upfront, most pieces require minimal structural changes.