Learn SEO for free – Best SEO resources in one place

Learn SEO for free - Largest SEO Repository

I've listed the best resource I've found on the web around SEO here. I will continue to add more resources as and when I find it.
Area/StageResource NameTypeAuthor / Website
Introduction to SEOHow Google Search WorksGuideGoogle
Search Engine Optimization (SEO) Starter GuideGuideGoogle
Overview of (Google's) guidelinesGuideGoogle
The Beginner's Guide to SEOGuideMoz
SEO Basics: Beginner’s Guide to SEO SuccessGuideAhrefs
The Beginner’s Guide to SEOGuideContentKing
The Complete SEO Guide for BeginnersGuideMangools
Learn SEO in 2021: The Beginner's Guide to SEOGuideSEMrush
SEO Fundamentals Course with Greg GiffordCourseGreg Gifford / SEMrush
Keyword ResearchThe SEO Keyword Research Master GuideGuideMoz
How to Do Keyword Research for SEOGuideTim Soulo / Ahrefs
The 2021 Keyword Research Guide for SEOGuideRob Woods / SEMrush
How to Do Keyword Research for SEO: A Step-by-Step GuideGuideMark Traphagen / Search Engine Journal
Keyword research for SEOGuideMangools
Keyword Research: The Definitive Guide (2021)GuideBacklinko
How To Do Keyword Research in 2020GuideNick Eubanks
Keyword Research Course with Greg GiffordCourseGreg Gifford / SEMrush
Keyword Research for SEO Today: Guide, Steps, Tips, Tools, Mistakes and more!VideoCrawling Mondays
Competition AnalysisThe Guide to SEO Competitor AnalysisGuideMoz
How to Do an SEO Competitive AnalysisGuideJennifer Slegg / SEMrush
How to Do an SEO Competitor Analysis [Template Included]GuideJoshua Hardwick / Ahrefs
Your Essential Guide to Crushing Competition [w/ Template]GuideSam Underwood / Advanced Web Ranking
The SEO Competitive Analysis Tools & Tips 100+ Marketers Rely On MostGuideElise Dopson / Databox
Content OptimizationThe Complete Guide to Content Optimization In 2019GuideFrase
How to Create Perfectly Optimized Content: 16 Essential ElementsGuideJames Brockbank / Search Engine Journal
SEO Copywriting: The Definitive GuideGuideBacklinko
SEO Copywriting Guide: A Smarter Approach To Ordering ContentGuideMaria Kalyadina / SEMrush
Role of Content Course with Eric EngeCourseEric Enge / SEMrush
Content Marketing Fundamentals Course with Ashley SeguraCourseAshley Segura / SEMrush
Strategical Content Optimization in an SEO ProcessVideoCrawling Mondays
Technical OptimizationOverview of crawling and indexing topicsGuideGoogle
The Beginner’s Guide to Technical SEOGuidePatrick Stox / Ahrefs
What Is Technical SEO? Your Ultimate Guide To Getting StartedGuideKevin Indig / SEMrush
Technical SEO Guides HubGuideContentKing
The Ultimate Guide to Technical SEOGuideChristina Perricone / Hubspot
Technical SEO LibraryGuideDeepcrawl
Technical SEO Audit (165+ Steps And Free Audit Template)GuideOlga Zarzeczna
Technical SEO course with Bastian GrimmCourseBastian Grimm / SEMrush
Large site owner's guide to managing your crawl budgetGuideGoogle
Link BuildingThe Beginner's Guide to Link BuildingGuidePaddy Moogan / Moz
The Beginner’s Guide to Link BuildingGuideTim Soulo / Ahrefs
Link Building for SEO: The Definitive Guide (2021)GuideBacklinko
7 Golden Rules of Link Building for 2021 and beyondGuideChristoph Cemper
60+ link building techniques checklist [2021 update]ChecklistMangools
The Link Building BookGuidePaddy Moogan
How to Find Sites That Will Want to Link to Your ContentGuideGisele Navarro
Backlink Management Course with Greg GiffordCourseGreg Gifford / SEMrush
Link Building & Outreach in an SEO Process: Common Mistakes & Tips for SuccessVideoCrawling Mondays
Developing an SEO AuditA 16-Step SEO Audit Process To Boost Your Google RankingsGuideJoshua Hardwick / Ahrefs
The 15-Step SEO Audit Checklist for 2021ChecklistBacklinko
242 Point SEO Audit ChecklistChecklistAndy Drinkwater
The Only SEO Checklist You Will Need in 2021: 41 Best PracticesChecklistJames Brockbank / SEMrush
How to Develop Actionable and Impactful SEO AuditsGuideAleyda Solis
How to Approach Website SEO AuditsGuideGeoff Kennedy / Sitebulb
Getting Tech SEO ImplementedGuideAreej AbuAli
Rethinking Technical SEO AuditsGuideAndrew Charlton
Let's never talk about SEO audits againGuideTom Cricthlow
Establishing an SEO StrategyCreating an SEO strategy from scratchGuideKevin Indig
How to create an Effective SEO Strategy (2021 Guide)GuideJonas Sickler / Terakeet
How to Create an Effective SEO StrategyGuideErika Varagouli
How to Set A Winning SEO Strategy: Concepts, Steps, Do's & Dont's and Mistakes to AvoidVideoCrawling Mondays
Setting SEO GoalsHow Do You Set Smart SEO Goals for Your Team/Agency/Project?VideoRand Fishkin / Moz
How to Set SEO Goals for Your Team (That Actually Drive Action)GuideElise Dopson / Databox
The ROI of SEO – how to predict traffic and revenueGuideKevin Indig
How to Set & Achieve Realistic SEO GoalsGuidePaul Schmidt / Search Engine Journal
OKRs for SEO: How to Set SEO Goals That Increase Your Value & Get You Greater InvestmentGuideKameron Jenkins / Botify
Measuring SEOSEO analytics: a step-by-step process with tools, examples, and resourcesGuideBranko Kral / Supermetrics
Measuring SEO ResultsGuideBacklinko
15 Critical SEO Metrics You Need To TrackGuideJoe Kindness / AgencyAnalytics
Measuring & Tracking SEO SuccessGuideMoz
How to Use Google Analytics to Improve SEO PerformanceGuideMichal Pecánek / Ahrefs
15 Ways for Using Google Analytics to Track Your SEO Efforts for FreeGuideElise Dopson / Databox
Reporting SEOThe Mini Guide to SEO ReportingGuideMoz
The Anatomy of the Perfect SEO ReportGuideMelissa Fach / SEMrush
Steal Our SEO Report Template (and Make It Even Better)TemplateJake Sheridan / Ahrefs
SEO Reporting: How To Build Meaningful Analytics ReportsGuideBill Sebald
SEO Reports: Which Metrics Matter & How to Use Them WellGuideHelen Pollitt
SEO Process ManagementTips for effective SEO Project ManagementGuideSam Mangialavori
What Makes your SEO Fail (and how to fix it)PresentationAleyda Solis
Presenting to the CEO in 5 slidesGuideTom Critchlow
Thriving as an SEO Specialist: Frameworks & Tips to Manage Complex SEO ProcessesPresentationAleyda Solis
SEO Project Management for Agencies: How to Successfully Manage an SEO Process as an AgencyVideoCrawling Mondays
WordPress SEO GuidelinesWordPress SEO: A Practical (and EASY) GuideGuideJoshua Hardwick / Ahrefs
WordPress SEO: the definitive guideGuideJoost De Valk / Yoast
WordPress SEO Checklist: 20 Tips to Improve Your RankingsGuideErika Varagouli / SEMrush
WordPress SEO: 58 Tips to Grow Organic TrafficGuideMatteo Duò / Kinsta
Ultimate WordPress SEO Guide for Beginners (Step by Step)GuideWpbeginner
Wix SEO GuidelinesSearch Engine Optimization (SEO) - Wix SupportGuideWix
Wix for SEO: Separating Facts from FictionWebinarSEMrush
Wix SEO: 11 Tips To Improve Your Website's PerformanceGuideJames Brockbank / SEMrush
What Can You Do to Optimize Your Wix Site for eCommerce?GuideMordy Oberstein / Deepcrawl
Shopify SEO GuidelinesSEO overview - Shopify Help CenterGuideShopify
Shopify SEO: The Guide to Optimizing ShopifyGuideChristopher Long / Moz
Shopify SEO Tips: Push Shopify to its Limits!GuideContentKing
Shopify SEO – How to Optimize Your Shopify Site for GoogleGuideLoren Baker / Search Engine Journal
Shopify SEO: An Ultimate GuideGuideNitin Manchanda / botpresso
12 Important SEO Tips for Shopify Ecommerce PlatformGuideAshok Sharma / SEMrush
Magento SEO GuidelinesThe Ultimate Guide to Magento SEOGuideOnely
The Ultimate SEO Guide to Magento 2GuideContentKing
Magento 2 SEO GuideGuidePushOn
Magento 2 SEO Guide – The All-In-One Definitive GuideGuideBSS Commerce
Magento SEO: Complete Guide with 9 Actionable TipsGuideHannah Dango / FandangoSEO
SEO Checklist for Magento 2 MigrationGuideAndreja Cicak / Inchoo
Webflow SEO GuidelinesSEO and Webflow: the essential guideGuideJohn Moore Williams / Webflow
9 SEO best practices for your Webflow websiteGuideTomas Laurinavicius / Webflow
A marketer’s guide to SEO in WebflowGuideOmid Ghiam / Webflow
The Ultimate Guide to Webflow SEOGuideSupple
SEO Technical Checklist For Webflow ProjectsGuideMirela Prifti / DEV Community
Squarespace SEO GuidelinesWhat Squarespace does for SEOGuideSquarespace
Squarespace SEO: Your ultimate guideGuideWeglot
Squarespace SEO (2021) — Checklist and TipsGuideChris Singleton / Style Factory
Squarespace SEO ReviewGuideWebsiteBuilderExpert
Squarespace SEO for 2022: The Ultimate Guide with Checklist GuideSupple
JavaScript SEOUnderstand the JavaScript SEO basicsGuideGoogle
JavaScript SEO: What You Need to KnowGuidePatrick Stox / Ahrefs
JavaScript SEO Best Practices Guide for BeginnersGuideContentKing
The Ultimate Guide to JavaScript SEOGuideOnely
How JavaScript Rendering Affects Google IndexingGuideSitebulb
The Definitive Guide to JavaScript SEO (2021 Edition)GuidePierce Brelinsky / Moz
Googlebot & JavaScript: A Closer Look at the WRS | TechSEO Boost 2019VideoMartin Splitt / TechSEO Boost
Internal LinkingInternal Links for SEO: An Actionable GuideGuideJoshua Hardwick / Ahrefs
Internal Linking for SEO: best practices, strategies, axiomsGuideKevin Indig
Internal Links: A Guide to Building a Strategy that WorksGuideLuke Harsel / SEMrush
Internal Linking GuideGuideBacklinko
Internal Link Optimisation for SEOGuideWayne Barker / Sitebulb
Internal linking for SEO: Why and how?GuideMeike Hendriks / Yoast
Web Speed OptimizationCore Web VitalsGuideweb.dev
Google’s Page Experience Update and Core Web Vitals: Everything you need to knowGuideBuiltvisible
A Beginner’s Guide to Website Speed OptimizationGuideKinsta
Google Page Experience Audit (15 Steps + Free Audit Template)GuideOlga Zarzeczna
Optimizing For Performance in SEO and SpeedVideoJoe Hall
Mobile OptimizationMobile Optimization GuidelinesGuideGoogle
Mobile-first indexing best practicesGuideGoogle
Mobile SEO: The Definitive GuideGuideBacklinko
Mobile First SEOPresentationAleyda Solis
Mobile SEO: The ultimate guideGuideEdwin Toonen / Yoast
Preparing for Google’s Mobile-Only IndexGuidePatrick Hathaway
Mobile SEO Course with Greg GiffordCourseGreg Gifford / SEMrush
Structured DataUnderstand how structured data worksGuideGoogle
A Practical Introduction to Structured Data for SEOGuideGeoff Kennedy
Beginner's Guide to Structured Data for SEOGuideYauhen Khutarniuk
Structured data in SEOGuideMangools
Debugging Structured Data in the (Post-)SDTT-EraGuideGianna Brachetti-Truskawa
Automating Structured DataGuidePatrick Hathaway
The Beginner's Guide to Structured Data for Organizing & Optimizing Your WebsiteGuideAllie Decker / Hubspot
Developing Topic ClustersWhat Are Topic Clusters and How Do They Work?GuideConnor Lahey / SEMrush
How I created a Topic Cluster and boosted my website traffic by 1000%GuideSamuel Schmitt
How to Use Topic Clusters for Content Marketing to Rank, Convert, and StrategizeGuideMichał Suski / Surfer
Increase organic traffic exponentially using keyword clustersGuideAndy Chadwick / Keyword Insights
The Importance of Topic ClustersGuideMaret Reutelingsperger / Sitebulb
Keyword MappingA beginner’s guide to keyword mapping (with template)GuideLidia Infante / Rise at Seven
A Four-Step Guide on Keyword Mapping To Improve Your SEO and Content StrategyGuideAndrea Lehr / SEMrush
How to Create a Successful Keyword Mapping StrategyGuideGeorge Zatlin / Digital Third Coast
The Keywords Mapping Cheatsheet For Different Types of Sites [with a Google Sheets Included]GuideAleyda Solis
How to Leverage Keyword Mapping for SEO SuccessGuideViola Eva / Search Engine Journal
E-A-TE-A-T and SEO for Google: Everything you need to knowGuideMarie Haynes
What is E‑A-T? Why It’s Important for SEOGuideJoshua Hardwick / Ahrefs
E-A-T: Expertise, Authoritativeness, and TrustworthinessGuideLily Ray
Google's E-A-T / Content Quality QuestionsChecklistGoogle
What's Google's EAT​ and How to Optimize Your E-A-T in SEOVideoCrawling Mondays
Content PruningContent Pruning: Remove Low-Quality Content to Improve SEOGuideContentKing
The Complete Guide to Content Pruning (+3 Step Pruning Process)GuideDevin Pickell / G2
How to Prune your Website Content in an SEO ProcessGuideAleyda Solis
Step-By-Step Guide: SEO Pruning with SemrushGuideKevin Indig / SEMrush
Why & How Content Pruning Helps Your SEOGuideManish Dudharejia / Search Engine Journal
Image OptimizationGoogle Images best practicesGuideGoogle
11 Important Image SEO Tips You Need to KnowGuideAnna Crowe / Search Engine Journal
Image SEO: 12 Actionable Tips (for More Organic Traffic)GuideJoshua Hardwick / Ahrefs
Image SEO: the Ultimate GuideGuideContentKing
How to optimize your Ecommerce for Google Images and Visual SearchGuideGianluca Fiorelli
Video OptimizationVideo best practicesGuideGoogle
Video SEO: The Definitive GuideGuideBacklinko
Video SEO: How to Rank YouTube Videos on GoogleGuideJoshua Hardwick / Ahrefs
Video SEO In Google & YouTube Search: Making the most out of itPresentationAleyda Solis
YouTube SEO: The Ultimate Guide (2021)GuideItamar Blauer
YouTube SEO Today: Video Optimization Tips, Tutorial and Tools for YouTubeVideoCrawling Mondays
SERP Features OptimizationGoogle's Search GalleryGuideGoogle
What is a SERP feature? Appearance, description and obtainabilityGuideMoz
Understanding Google SERP Features in 2021: The Complete GuideGuideKristen M. Vaughn / Komarketing
Ultimate Guide to Google SERP FeaturesGuideJohn E Lincoln
Visual Guide to Google SERP FeaturesGuideRankRanger
How You Can Use SERP Features to Boost TrafficGuideTroels Emborg / Accuranker
Knowledge Panel OptimizationAbout knowledge panelsGuideGoogle
What Is a Google Knowledge Panel and How To Get OneGuideJason Barnard / SEMrush
How to Trigger a Personal Knowledge Panel in GoogleGuideJason Barnard / Search Engine Journal
How To Get In The Google Knowledge GraphGuideGosia Poddębniak / Onely
How to optimize your Google local Knowledge PanelGuideGeorge Nguyen / Search Engine Land
How to Get a Google Knowledge PanelGuideSahil Kakkar / MarketMuse
SEO ForecastingSEO Forecasting in Google SheetsGuideTom Capper / Moz
Forecasting for SEO: Creating expectation and showing ROIGuideMiracle Inameti-Archibong
Auto-SEO forecasting with StreamProphet! 🚀GuideCharly Wargnier
How to Use Data Forecasting for SEO [Scripts Included]GuidePatrick Stox / Ahrefs
A Quick Guide to SEO Forecasting + A Free TemplateGuideEric Vardon / Morphio
Forecasting SEO traffic with Prophet and PythonGuideDaniel Heredia / OnCrawl
How to Forecast SEO Potential With Google Data StudioGuideJohn McAlpin / Search Engine Journal
Calculate SEO ROIHow To Calculate SEO ROI with Formulas That Show Real ResultsGuideJames Brockbank / SEMrush
SEO Return on Investment: What’s the ROI of SEO & How Can I Measure It?GuideBotify
How to Calculate the ROI of Your SEO Campaigns Using Google AnalyticsGuideAdam Heitzman / Search Engine Journal
Here’s How To Prove the Value of SEO for Your CustomersGuideMatt Tennison / Boostblog
Proving the Revenue: Quantifying the Value of SEOGuideTom Gunson
Show SEO value to Non-SEOsThe Top 5 Ways to Prove the Real Value of SEOGuideWinston Burton / Search Engine Journal
The Value of SEO: Here’s What You Need to KnowGuideMatt Vazquez / KoMarketing
SEO Is a Means to an End: How Do You Prove Your Value to Clients?GuideKameron Jenkins / Moz
4 Ways to Prove the Value of SEO to LeadershipGuideBen Bunting / SEOclarity
Have You Found it Difficult to Prove the Value of SEO? Here are 6 Ways to Help You Make Your CaseGuideBotify
Creating SEO ContractsThe Ultimate SEO Contract Template [100% Free]GuideGary Coutard / Ahrefs
13 Things You Need to Include in SEO ContractsGuideCorey Morris / Search Engine Journal
12 Elements Of A Solid SEO ContractGuideJanet Driscoll Miller / Search Engine Land
10 Things to Include in SEO Contracts (+ FREE Template)GuideAdam Steele / Loganix
SEO Contract TemplateTemplateHimanshu Sharma / OptimizeSmart
SEO Jobs Interviews"Choosing an SEO" - Questions from "Do you Need an SEO"?GuideGoogle
21 SEO Interview Questions to Hire the Right CandidatesGuideContentKing
SEO Interview Questions To Help You Hire An SEO ExpertGuideStephan Bajaio / Conductor
Hiring a Tech SEOGuideAreej AbuAli
8 SEO Job Interview Questions That Cut Through the BSGuideRyan Jones / Search Engine Journal
Budgeting SEOHow Much Should You Spend on SEO? 5 SEO Budget Strategies that Make SenseGuideJoe Robinson / Green Flag Digital
How to Budget for SEO: Our Thoughts on Budget Allocation for B2B SaaS CompaniesGuideMichael Smith / Powered by Search
SEO Cost Calculator: How Much Should You Budget for SEO Services?GuideChuck Price / Search Engine Journal
How much to budget for SEO?GuideKaushal Thakkar / Infidigit
Building an SEO TeamHow to Structure your SEO TeamGuideJohn E Lincoln
Starting & Growing SEO TeamsGuideMartijn Scheijbeler
Building an SEO TeamGuideBacklinko
How to Manage Your SEO Team GuidePower Digital Marketing
All-Star Cast of SEOs: Building a Winning In-House SEO TeamGuideChris Sachs / SEOclarity
SEO Team Structure: How to Fit SEO into Your CompanyGuideJenny Halasz / Search Engine Journal
7 Key Considerations When Developing Your In-House SEO StructureGuideBrian Harnish / Search Engine Journal
Communication with SEO StakeholdersHow to convince execs to care about SEOGuideTom Critchlow / The SEO MBA
Communicating to Clients & Stakeholders in a Constantly Changing SEO LandscapeGuideKameron Jenkins / Moz
How to Communicate the Value of SEO to Executives GuideJordan Frank / SEER Interactive
Managing Internal SEO StakeholdersGuideDavid Hing / Plug & Play
Breaking Silos: How to Enable SEO Across Your OrganizationGuideSamantha Pena / Search Engine Journal
SEO Product ManagementHow an SEO Product Manager Can Be Your Chief Problem SolverGuideKevin Indig / Search Engine Journal
How to Align SEO, Marketing & Product Management in SaaS StartupGuideIvan Palii
Integrating SEO within the Product Triangle To Align Efforts & Maximize ImpactGuideAleyda Solis
The SEO Sprint NewsletterNewsletterAdam Gent
SEO MythsSEO MythbustingVideoMartin Splitt / Google
SEO myths busted by an ex-GooglerGuideKaspar Szymanski / Search Engine Land
How to Spot SEO Myths: 20 Common SEO Myths, DebunkedGuideHelen Pollitt / Search Engine Journal
That's NOT a Google Search Ranking FactorGuideRyan Jones / Search Engine Journal
10 SEO Myths You Should IgnoreGuideJoshua Hardwick / Ahrefs
The Top 10 SEO Myths: Don’t Fall Into These Often Repeated TrapsGuideCorey Northcutt / Bigcommerce
Logfile Analysis for SEOLogfile Analysis for SEO (Google Data studio template included)GuideSuganthan Mohanadasan
The ultimate guide to log file analysis for SEOGuideDaniel Butler / Builtvisible
How to Use Server Log Analysis for Technical SEOGuideSamuel Scott / Moz
22 Ways To Analyse Logs Using The Log File AnalyserGuideScreaming Frog
How to open the Google black box with log analysis?GuideEmma Labrador / OnCrawl
The Ultimate Guide to Log Analysis – a 21 Point ChecklistGuideSerge Bezborodov / Jetoctopus
Log File Analysis: 9 Actionable Ways It Can Be Used for SEOGuideElliot Haines / Hallam
XML Sitemaps OptimizationLearn about sitemapsGuideGoogle
XML SitemapsGuideBacklinko
How to Optimize Your XML Sitemap to Improve Your SEOGuideTom Donohoe / OnCrawl
How to Create an XML Sitemap: Tips & Best PracticesGuideKevin Indig / SEMrush
How to Optimize XML Sitemaps: 13 SEO Best PracticesGuideAleh Barysevich / Search Engine Journal
Robots.txt OptimizationIntroduction to robots.txtGuideGoogle
Robots.txt File [2021 Examples]GuideMoz
Robots.txt for SEO: The Ultimate GuideGuideContentKing
Robots.txt and SEO: Everything You Need to KnowGuideJoshua Hardwick / Ahrefs
A Beginners Guide to Robots.txt: Everything You Need To KnowGuideColin Craig / SEMrush
Paginations OptimizationSEO-Friendly Pagination: A Complete Best Practices GuideGuideJes Scholz / Search Engine Journal
Pagination SEO: A Best Practice GuideGuideAdam Gent / Deepcrawl
SEOs Are Breaking Pagination After Google Changed Rel=Prev/Next — Here’s How to Get It RightGuidePatrick Stox / Ahrefs
SEO-Friendly Pagination Strategies for EcommerceGuideSam Underwood / SEMrush
The Ultimate Pagination - SEO GuideGuideTobias Schwarz & Svenja Hintz / Audisto
State of Pagination in eCommerce: Case Study & Analysis of the Top 150 UK Fashion RetailersGuideOrit Mutznik / Deepcrawl
Edge SEOGetting Started with Edge SEO: What You Need to KnowGuideDan Taylor / Search Engine Journal
Getting Things Done with Edge SEOGuideSteven Van Vessum and Dan Taylor / Contentking
Edge SEO for eCommerce: How to Spend Less for Faster SEO ImplementationGuideMike Belasco / InFlow
Webinar Recap: SEO on the Edge – Getting Around Technical BarriersGuideSam Marsden and Dan Taylor / Deepcrawl
Edge SEO: Implementing Technical SEO Changes via CDN - How does it work and when to use it.VideoCrawling Mondays
Outreach for Link BuildingThe smart SEO's guide to effective outreachGuideSEER Interactive
Email Outreach: The Ultimate GuideGuideDigital Olympus
The Complete Guide to Outreach: 52 Curated ResourcesGuidePage One Power
Making Cold Emails HOT Again: Segmenting & Theming in Link-Building OutreachGuideBibi Raven / Search Engine Journal
Blogger Outreach: How to Do It and Scale It Without Feeling Like a JerkGuideJoshua Hardwick / Ahrefs
How to turn a boring email into an irresistible link pitchGuideGisele Navarro / Search Engine Land
How To Write a Personalised Outreach Email Even When You’re Sending It To 100 PeopleGuideGisele Navarro / Neomam
Getting to Links: 5 Tips for Successful Email OutreachGuideAlexandra Tachalova / Search Engine Journal
Backlinks AnalysisHow to Do a Basic Backlink Audit (in Under 30 Minutes)GuideJoshua Hardwick / Ahrefs
Backlink Analysis: How to Spot Quality and Toxic BacklinksGuideJames Brockbank / SEMrush
Performing a manual backlink audit, step by stepGuideDave Davies / Search Engine Land
How to audit links for SEOGuideSally Poundall / BrainLabs
Link Profile Audit: 28 Things to CheckGuideBrian Harnish / Search Engine Journal
Backlink management basicsCourseGreg Gifford / SEMrush
Digital PR & Link BuildingWhat is Digital PR? The definition…GuideCarrie Rose / Rise at Seven
Should You Invest Big Bucks In Digital PR?GuideGisele Navarro / Neomam
Why Digital PR Should Be Part of Your SEO StrategyGuideDomenica D'Ottavio / Fractl
Supercharge Your Link Building with a Digital PR NewsroomGuideShannon McGuirk / Aira
A Guide to Digital PR and Why It's Important for SEO and Link BuildingGuideErika Varagouli / SEMrush
Digital PR Strategy for Link Building: An 18-Step Start to Finish Process for 2021GuideJoe Robinson / Green Flag Digital
Broken Link BuildingA Simple (But Complete) Guide to Broken Link BuildingGuideJoshua Hardwick / Ahrefs
Broken Link BuildingGuideBacklinko
Broken Link Building: What You Need to Know to Get LinksGuideAdam Heitzman / Search Engine Journal
A Full Guide to Broken Link BuildingGuideConnor Lahey / SEMrush
Broken Link Building Tips for Increasing Search Rankings, Authority, & TrafficGuideBelynda Cianci / databox
Disavowing BacklinksDisavow links to your siteGuideGoogle
When & How to Disavow Backlinks in 2021GuideTom Capper / Moz
Should you disavow links in 2021? MHC’s annual reportGuideMarie Haynes / Marie Haynes Consulting
Google’s “Disavow Links Tool”: The Complete GuideGuideDerek Gleason / Ahrefs
The Complete Guide to Disavowing Links for Google and BingGuideBruce Clay
Rankings Drop AnalysisWhy did my site traffic drop?GuideGoogle
Analyzing Google Search traffic dropsGuideDaniel Waisberg / Google
Google Ranking Dropped Dramatically? Here’s How to Recover in 13 Easy StepsGuideContentKing
SEO Rankings Drop: A Step-by-Step Guide to RecoveryGuideKristina Kledzik / Moz
Why My Web Traffic Dropped? - Questions & ChecklistGuideAleyda Solis
Using the Flowchart Method for Diagnosing Ranking DropsVideoKameron Jenkins / Moz
How to do a post Google Update SEO Analysis to recover lost rankingsVideoAleyda Solis
Keyword Cannibalization AnalysisHow to Spot and Fix Keyword CannibalizationGuideJames Brockbank / SEMrush
What is keyword cannibalization?GuideYoast
How to Find and Fix Keyword Cannibalization Issues (in Seconds)GuideJoshua Hardwick / Ahrefs
How to Identify & Eliminate Keyword Cannibalization to Boost Your SEOGuideAleh Barysevich / Search Engine Journal
How to Identify and Tackle Keyword CannibalizationGuideSamuel Mangialavori / Moz
How to Identify Keyword Cannibalisation (Tool)ResourcesHannah Rampton / StrategiQ
Crawl Budget OptimizationLarge site owner's guide to managing your crawl budgetGuideGoogle
Crawl budget explainedGuideContentKing
The Ultimate Guide to Crawl Budget OptimizationGuideOnely
How to optimize your crawl budgetGuideYoast
An SEO’s Guide to Crawl Budget OptimisationGuideDeepcrawl
All About Crawl Budget Optimization (& How One Site Used It to Double Organic Traffic in Under 3 Months)GuideBotify
7 Tips to Optimize Crawl Budget for SEOGuideAleh Barysevich / Search Engine Journal
SEO for Web RedesignsWebsite Redesign SEO Checklist For 2021GuideOlga Zarzeczna
Website redesigns: How to retain and improve your SEOGuideMarcus Miller / Search Engine Land
How to Redesign your Website without Losing SEOGuideTony Mastri
SEO Website Redesign – A Guaranteed Checklist on How to Not Lose Your RankingsGuideAndreea Sauciuc / CognitiveSEO
SEO & Web Design: 8 Must-Do’s During a Web RedesignGuideMarc Avila / 3 Media Web
SEO for New Web LaunchesSEO for a New Website: Here’s Everything You Need to Know to Start RankingGuideJessica Greene / databox
Launching a New Website: Your SEO ChecklistVideoRand Fishkin / Moz
7 SEO Tips for a New WebsiteGuideErika Varagouli / SEMrush
SEO Before a Website Launch, Our Pre-Launch SEO Checklist!GuideRadd Interactive
SEO Requirements for a New WebsiteGuideContentKing
Removing URLs from GoogleControl what you share with GoogleGuideGoogle
How to Remove URLs From Google Search (5 Methods)GuidePatrick Stox / Ahrefs
How to Remove URLs from Google Search in a Snap!GuideContentKing
How to properly delete a page from your siteGuideJoost De Valk / Yoast
How can you remove a URL from Google’s search results?GuideDavid Westby / Brainslab
Dealing with Google PenaltiesManual Actions reportGuideGoogle
The Beginner's Guide to Identifying and Recovering from a Google PenaltyGuideJesse McDonald / SEMrush
Google Penalties: How to Find, Fix, and Avoid (An Expert Guide)GuideNick Churick / Ahrefs
The Complete List of Google Penalties and How to RecoverGuideChuck Price / Search Engine Journal
Google penalties and messages explained — Search Engine Land’s ultimate guideGuideKaspar Szymanski / Search Engine Land
Google Core Updates RecoveryWhat site owners should know about Google's core updatesGuideGoogle
10 Tips for Recovering from Google Core Algorithm UpdatesGuideLily Ray / Amsive Digital
Google Algorithm Updates: 7 Steps on How to RecoverGuideJohn E Lincoln / Ignitive Visibility
What to Do about Google's Core Updates: Prevention & Recovery GuideMordy Oberstein / RankRanger
Google Algo Updates and More – A Complete List of Changes that Could Affect Your Site’s TrafficGuideMarie Haynes Consulting
SEO For Web MigrationsThe Ultimate Guide to Successful Website MigrationsGuideContentKing
The Website Migration Guide: SEO Strategy, Process, & ChecklistGuideModestos Siotos / Moz
The SEMrush Website Migration ChecklistChecklistNikolai Boroda / SEMrush
A Domain Migration Checklist And Ultimate Google Data Studio DashboardChecklistKristina Azarenko
7 Handy SEO Tools Functionalities that facilitate a Fast Web Migrations & Redesigns validationGuideAleyda Solis
URLs Changes & Web Migration within same Domain Minimum Viable SEO Validation Checklist [In Google Sheets]ChecklistAleyda Solis
Winning SEO when Migrating International WebsitesPresentationAleyda Solis
Optimizing Products PagesPerfecting On-Page SEO for Ecommerce Product Pages – A CheatsheetGuidePaddy Moogan / Aira
SEO for Ecommerce Product Pages (How to Rank & Convert)GuideJonas Sickler / Terakeet
Ecommerce Product Page SEO: 20 Dos & Don’tsGuideWinston Burton / Search Engine Journal
How To Successfully SEO Ecommerce Product PagesGuideAlex Chris / Reliablesoft
Product Page SEO: 17 eCommerce Best PracticesGuideContentKing
SEO for Changing E-commerce Product Pages - How to Optimize your Online Store Products URLsPresentationAleyda Solis
Optimizing Faceted NavigationOptimize facet filters for SEOGuideHugo Akhtari
Faceted Navigation SEO: Optimize for the Long-Tail ExperienceGuideTyson Braun / seoClarity
What Is Faceted Navigation? The Main Factors to Consider for SEOGuidePetra Kis-Herczegh / Botify
How much is too much? Faceted navigation and SEOGuideEric Enge / Search Engine Land
What faceted pages should be indexed when doing SEOVideoCrawling Mondays
Detect & Protect from Negative SEOHow to Detect (and Deflect) Negative SEO AttacksGuideMichal Pecánek / Ahrefs
What Is Negative SEO? (And How To Tackle It)GuideAnton Marchenko / SEMrush
How to recover from a negative SEO attackGuideJoe Sinkwitz / Search Engine Land
Negative SEO and Lost Rankings? Read ThisGuideRoger Montti / Search Engine Journal
Negative SEO (Case Study) – Cleaning up an Attack With AhrefsGuideBrian Jackson / Kinsta
SEO for Web StoriesBest practices for creating Web StoriesGuideGoogle
SEO for Web StoriesGuideAMP
How we boosted our traffic by 504.17% with a SEO-Friendly Web StoryGuideAndrea Volpini / Wordlift
Web Stories Powered by AMP – 12 Tips and Recommendations For Creating Your First StoryGuideGlenn Gabe / GSQi
SEO for Google Web Stories: a comprehensive guideGuideArron Westbrook / Deepcrawl
How to Make Google Web Stories [2021 Study]GuideSEMrush
Google Discover OptimizationDiscover and your websiteGuideGoogle
The Ultimate Checklist to Optimize Content for Google DiscoverGuideAndrea Volpini / Wordlift
7 Tactics to Optimize for Google DiscoverGuideJohn Shehata / Newzdash
Google Discover: How to Rank and Drive TrafficGuideMichal Pecánek / Ahrefs
How to Optimize for Google Discover, and Why it MattersGuideMoss Clement / SEMrush
SEO TestingWhat is SEO Testing & How Does it Work on a Website?GuideKate Miller / inflow
The Complete Guide to SEO Testing: Best Practices, Experiment Ideas, Tool WalkthroughGuideseotesting.com
What is SEO A/B testing? A guide to setting up, designing and running SEO split testsGuideCraig Bradford / SearchPilot
20+ SEO Experiments To Get More Organic TrafficGuideBrian Moseley / SEMrush
How to make sense of SEO A/B test resultsGuideWill Critchlow / SearchPilot
International SEOManaging multi-regional and multilingual sitesGuideGoogle
The Ultimate Guide to International SEOGuideOnely
International SEO for E-Commerce WebsitesPresentationAleyda Solis
7 Ways to Fail at International SEOGuideAleyda Solis
An Hreflang Implementation Guide: How to add and Implement Hreflang TagsGuideAleyda Solis
News SEOHelp Google News discover your web crawled contentGuideGoogle
How to Get Into Google NewsVideoBarry Adams / Moz
Google News SEO - Everything Publishers Need to Know 2020 EditionGuideJohn Shehata / NewzDash
The Ultimate guide to Google News SEOGuideVahre Arabian and Carlos Alonso
A Guide to Optimizing for Google News, Top Stories, and DiscoverGuideLily Ray / Search Engine Journal
SEO for News Publications or Media WebsitesVideoCrawling Mondays
E-commerce SEOEcommerce SEO: A Simple (But Complete) GuideGuideJoshua Hardwick / Ahrefs
The 8-Step eCommerce Framework to Elevate Your SEO Game PresentationKristina Azarenko
eCommerce SEO Guides HubGuideContentKing
SEO for E-commerce in 2020 - Top Technical SEO Challenges & How to Fix themPresentationAleyda Solis
When Your Inventory Changes: SEO Tips For Changing Product PagesPresentationAleyda Solis
How Online Stores Can Quickly Build Sub-categories Targeting Long-tail KeywordsPresentationKristina Azarenko
Optimizing Content in Category Pages while Keeping its Commercial NatureGuideAleyda Solis
SaaS SEOSaaS SEO: An Actionable Strategy for GrowthGuideJames Brockbank / SEMrush
SEO For SaaS: The Ultimate GuideGuideChris Long
3 Advanced SaaS SEO Strategies & Best PracticesGuideKevin Indig / Search Engine Journal
SEO for SaaS (Software as a Service) WebsitesVideoCrawling Mondays
Travel SEOThe Ultimate SEO Travel Marketing GuideGuideDan Taylor
Travel SEO & MarketingGuideJoe Robinson
The Ultimate Guide on How to SEO your Travel WebsiteGuideAlex Chris
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)GuideRachel Vandernick / Moz
Enterprise SEOHow to Succeed in Enterprise SEOGuidePatrick Stox / Ahrefs
What is Enterprise SEO? A Marketer’s Guide to Search OptimizationGuideJonas Sickler / Terakeet
DeepCrawl’s Ultimate Guide to Enterprise SEOGuideRachel Costello / Deepcrawl
The Ultimate Guide to Modern Enterprise SEO GuideIPullRank
What Is Enterprise SEO and How Is It Different to Traditional SEO?GuideErika Varagouli / SEMrush
How to Succeed as an In-House Enterprise Level SEOVideoCrawling Mondays
Small Business SEOSmall Business SEO: A Beginners Guide To Get You Started in 10 Quick StepsGuideErika Varagouli / SEMrush
The Beginner’s Guide to Small Business SEO (6 Easy Steps)GuideJoshua Hardwick / Ahrefs
Small Business SEO: The Complete GuideGuideCopyPress
Small Business SEO Checklist: 11 Ways to Improve Rankings TodayGuideMindy Weinstein / Search Engine Journal
Small Business SEO: The 28-Step Checklist to Help You WinGuideAdam Steele / G2
Local SEOThe Essential Local SEO Strategy GuideGuideMoz
Local SEO: A Simple (But Complete) GuideGuideJoshua Hardwick / Ahrefs
Local SEO: The Complete GuideGuideBrightLocal
Local SEO: The Definitive Guide (2021)GuideBacklinko
E-A-T LOCAL for SEOGuideLocal SEO Guide
Claire’s Guide to UTM Tagging For Google My BusinessGuideClaire Carlile
How to do Local SEO Today: Top Do's and Dont's, Tools, and Guide to GrowVideoCrawling Mondays
Local SEO Course with Greg GiffordCourseGreg Gifford / SEMrush
Python for SEOAn Introduction to Python for Technical SEOGuideRuth Everett / Search Engine Journal
Python for SEO: Complete Guide (in 6 Chapters)GuideJC Chouinard
How to Use Python to Analyze SEO Data: A Reference GuideGuideHamlet Batista / Search Engine Journal
Data Science and Visualization for SEO: Retrieving SERP, Crawling Landing Pages, and Analyzing Google Algorithms with PythonGuideKoray Tuğberk GÜBÜR
Agency Automators' SEO How-Tos VideosVideoAgency Automators
SEO Pythonistas: Python SEO Contributions from Hamlet & Python SEO communityResourcesSEO Pythonistas
BigQuery & SQL for SEOHow to Leverage SQL for SEO AutomationGuideCody West
BigQuery & SQL for SEOsPresentationAreej AbuAli
How to Use BigQuery for Large-Scale SEO (Or Whenever Excel Fails)GuideDominic Woodman
RegEx for SEOBeginner Guide To Regex For SEOGuideJC Chouinard
Principles of Regular Expressions for an SEOGuideTomek Rudzki / Onely
Regular Expressions for SEOs and Digital Marketers [with Use Cases]GuideAlyona Petrukhina / Netpeak Software
Regular Expressions for Regular Joes (and SEOs)PresentationPaul Shapiro
Regular Expressions (RegEx) in Google Search ConsoleGuideJS Chouinard
Regex for Marketers: Plain English, Real World Examples [VIDEO]GuideAnnie Cushing
URL Regex BuilderResourcesJR Oakes
App Scripts for SEOApps script for SEOsPresentationDave Sottimano
Data pipeline table with Google Sheets + Apps ScriptVideoNoah Lerner / Agency Automators
Automated Intent Classification Using Deep Learning in Google SheetsGuideHamlet Batista / Search Engine Journal
JS for SEOHow to Use JavaScript to Automate SEO (With Scripts)GuideJose Hernando / Search Engine Journal
Build a Chrome extension to automate a part of your routine GuideAntoine Eripret
How to install Node.js and setup your laptop for JavaScript SEO AutomationGuideJose Hernando
Finding SEO opportunities through rising trends & Node.jsGuideNacho Mascort
Extracting Index Coverage Report Stats in Bulk from Search Console using Node.jsGuideJose Hernando
NodeJS SEO ScraperGuideNacho Mascort
R for SEOR for SEO - The CookbookGuideFrançois Joly
Using R for SEO - Survival GuideGuideRémi Bacha
Visualizing Google Analytics Data with R for SEO PurposesGuideUtku Demirhan / ZEO
Keyword Clustering for SEO with RGuideJourney to Data Scientist
Advanced R programming for technical SEO : DIY Strong SEO Crawler with SparklerGuideVincent Terrasi / Data-SEO
Bing SEO GuidelinesBing Webmaster GuidelinesGuideBing
Bing vs Google: Search Engine ComparisonGuideJonathan Theuring / Impression
Search Engine Land’s Guide to Bing SEOGuideSearch Engine Land
What SEOs need to know about Bing Webmaster GuidelinesVideoChristi Olson / Search Engine Land
Yandex SEO GuidelinesYandex's Recommendations - Advice for WebmastersGuideYandex
The Ultimate Guide to Yandex SEOGuideDan Taylor / Search Engine Journal
Yandex SEO, or Optimization Beyond GoogleGuideValerie Niechai / SEO Powersuite
Yandex SEO: How to Master Search in RussiaGuideWordbank
Baidu SEO GuidelinesBaidu SEO: A Guide to SERP Features & Ranking SignalsGuideDan Taylor / Search Engine Journal
A Crash Course in Chinese SEO: Exit Google, Enter Baidu...GuideGary Stevens / SEMrush
Ultimate Guide to Baidu SEOGuideDragon Metrics
Guide to Baidu SEOGuideGMA Marketing to China
Baidu SEO: How to do SEO in China. An interview with SEO ZacVideoCrawling Mondays
Naver SEO GuidelinesNaver SEO: How To Do SEO In South KoreaGuideDan Taylor
How To Do Naver SEO: A Complete GuideGuideTwinword
Naver SEO: Best Practices for South KoreaGuideDan Taylor / Search Engine Journal
Naver SEO: How to do SEO in South Korea w/ Chris ShinVideoCrawling Mondays
Youtube SEO GuidelinesGet discovered on YouTubeGuideYouTube Creators Academy
YouTube SEO: How to Rank YouTube Videos in 2021GuideBacklinko
YouTube SEO: How to Rank Your Videos From Start to FinishGuideSam Oh / Ahrefs
YouTube SEO: The Ultimate GuideGuideItamar Blauer
YouTube SEO Today: Video Optimization Tips, Tutorial and Tools for YouTubeVideoCrawling Mondays
Amazon SEO GuidelinesAmazon SEO: The Ultimate Guide to Higher Product Ranking in 2020 (With Tips & Examples)GuideRobin Hanna / Sellics
How to Master Amazon SEO and Move Your Products up the Search Rankings in 2021GuideBryan Bowman / Bigcommerce
Amazon SEO in 2021: A Comprehensive GuideGuideJayce Broda / Seller Interactive
Amazon SEO: Everything Sellers Need to Know in 2020GuideTara Johnson / Tinuiti
Amazon SEO: How to Rank Highly for Amazon SearchesGuideMarc Schenker / Wordstream
Search Engine Official PublicationsGoogle Search Central BlogBlogGoogle
Microsoft Bing BlogsBlogBing
Yandex BlogBlogYandex
Search News PublicationsSearch Engine JournalWebsiteSearch Engine Journal
Search Engine LandWebsiteSearch Engine Land
Search Engine RoundtableWebsiteBarry Schwartz
Search News Aggregatorstl;dr marketingWebsiteSaijo George
SparkToro TrendingWebsiteSparkToro
SEO PodcastsThe Page 2 Podcast: An SEO PodcastPodcastJacob Stoops and Jeff Louella
Experts On The WirePodcastDan Shure
The In Search SEO PodcastPodcastRankRanger
Edge Of The WebPodcastSiteStrategics
Search with Candour podcastPodcastCandour
Women in Tech SEO PodcastPodcastSarah McDowell and Areej AbuAli
Search Engine Journal ShowPodcastSearch Engine Journal
Search Talk LivePodcastRobert O’Haver, Matt Weber, Michelle Stinson Ross
Cashing in on Content MarketingPodcastAmanda Milligan / Fractl
Crawling MondaysPodcastAleyda Solis
The Business Of DigitalPodcastDave Rohrer and Mat Siltala
Marketing SpeakPodcastStephan Spencer
The Recipe For SEO Success ShowPodcastKate Toon
SEO newsletters#SEOFOMONewsletterAleyda Solis
The Weekly SEONewsletterAndrew Charlton
SEO for LunchNewsletterNick LeRoy
SEO NotebookNewsletterSteve Toth
#WTSNewsletterNewsletterWomen in Tech SEO
SEO For Google NewsNewsletterBarry Adams
The SEO MBANewsletterTom Critchlow
Marie Haynes' SEO NewsletterNewsletterMarie Haynes
Online EventsGoogle's Search EventsOnline EventGoogle
BrightonSEO Virtual EditionsOnline EventBrightonSEO
SEMRush Online Conferences & WebinarsOnline EventSEMrush
SEJ WebinarsOnline EventSearch Engine Journal
SEO Resources For Bloggers Webinar SeriesOnline EventTopHatRank
TechSEO BoostOnline EventCatalyst
WTSWorkshopOnline EventWomen in Tech SEO
SEO Mastery SummitOnline EventMads Singers
Keyword Research ToolsGoogle Ads Keyword PlannerWeb BasedGoogle
Google TrendsWeb BasedGoogle
Bing Webmaster Tools Keyword ResearchWeb BasedBing
Keyword GeneratorWeb BasedAhrefs
AlsoAskedWeb BasedCandour
Answer The PublicWeb BasedAnswer the Public
QuestionDBWeb BasedQuestionDB
Free Keyword ToolWeb BasedWordStream
#SuggestMrxWeb BasedMerlinox
The Reddit Keyword Research ToolWeb BasedHigher Visibility
Keyword Surfer Browser ExtensionSurfer
On-Page SEO ToolsGoogle Search Console Coverage, URL Inspection & Crawl Stats ReportsWeb BasedGoogle
Bing Webmaster Tools Site Scan and SEO ReportWeb BasedBing
Screaming Frog SEO SpiderDesktop BasedScreaming Frog
Greenflare: The Open Source SEO CrawlerDesktop BasedGreenflare
httpstatus.io: Easily check status codes, response headers, and redirect chainsWeb BasedSander Heilbron
SEO Server Header Checker Tool: Server Headers is your one stop tool to quickly extract useful SEO data from a URLWeb BasedRyan Jones
SEOlyzer: Crawler & log analysis for all SEOWeb BasedSEOlyzer
Ahrefs Webmaster ToolsWeb BasedAhrefs
Siteliner: Explore your website, revealing key issuesWeb BasedSiteliner
Checkbot: SEO, Web Speed & Security TesterBrowser ExtensionCheckbot
SEO Minion: On-Page SEO, Broken Link Checker, Hreflang Checker & moreBrowser ExtensionSEO Minion
Detailed SEO ExtensionBrowser ExtensionDetailed
SEO Pro Extension Browser ExtensionMarketing Syrup
SEOInfoBrowser ExtensionWeeblr
Spark Content OptimizerBrowser ExtensionSEOClarity
Link Redirect TraceBrowser ExtensionLinkResearchTools
Yoast SEO WordPress PluginYoast
Rank Math SEOWordPress PluginRank Math
Link Building ToolsGoogle Search Console Links ReportWeb BasedGoogle
Bing Webmaster Tools Backlinks ReportWeb BasedGoogle
Ahrefs Backlink CheckerWeb BasedAhrefs
Free Backlink CheckerWeb BasedRankwatch
Broken Link CheckerWeb BasedAhrefs
BuzzStream Free Link Building ToolsWeb BasedBuzzStream
Hunter: Find email addresses in secondsWeb Based and Browser ExtensionHunter
Google Alerts: Monitor the web for interesting new contentWeb BasedGoogle
Search Monitoring and Rank Tracking ToolsGoogle Search Console Performance ReportWeb BasedGoogle
Bing Webmaster Tools Search Performance ReportWeb BasedBing
Ahrefs Webmaster ToolsWeb BasedAhrefs
thruuu: Awesome SERP AnalyzerWeb Basedthruuu
SERP CheckerWeb BasedAccuranker
SEO Search Simulator by NightwatchBrowser ExtensionNightwatch
SEOminion: SEO Extension with Multi-Location SERP SimulatorBrowser ExtensionSEOminion
MobileMoxie SERPerator: Google Mobile Rank CheckerWeb BasedMobileMoxie
SEO Dashboards & Reporting Tools50+ Google Data Studio Templates to Speed your SEO ReportingGoogle SheetsSheets for Marketers
9 SEO report Google Data Studio and Google Sheets templates you can swipe todayGoogle Data Studio and Google SheetsSupermetrics
Search Console Explorer Studio and Sheet, Cannibalization Explorer, etc.Google Data Studio and Google SheetsHannah Butler
SFAIK - Screaming Frog AnalyzerGoogle Data StudioIKAUE
Search Console PunkExportGoogle Search ConsoleLino Uruñuela
Monthly SEO Report TemplateDoc, PDF, GDocsBacklinko
Steal Our SEO Report Template (and Make It Even Better)Google SlidesAhrefs
Web Speed Optimization ToolsMeasure from Web.devWeb BasedWeb.dev
PageSpeed InsightsWeb BasedGoogle
Web Page TestWeb BasedCatchpoint
GTmetrixWeb BasedGTmetrix
Wattspeed: Free synthetic Speed monitoring toolWeb BasedWattspeed
PageSpeed Compare: Compare performance metrics of your pages against each other Web BasedSander Heilbron
Experte: Bulk Core Web Vitals Check Web BasedExperte
Batch Speed: Bulk speed test multiple urls using Google's Page Speed checkerWeb BasedBatch Speed
Fast or Slow: Global Web Speed ProfilerWeb BasedWordfence
SERP Speed: Compare your page speed at keyword level with the restWeb BasedReddico
Dareboost: Test, analyze and optimize your website performanceWeb BasedContentsquare
LighthouseBrowser ExtensionGoogle
Web Vitals ExtensionBrowser ExtensionAddy Osmani
Core SERP VitalsBrowser ExtensionChris Johnson
Structured Data ToolsGoogle's Structured Data Testing ToolWeb BasedGoogle
Google's Rich Results TestWeb BasedGoogle
Schema Markup ValidatorWeb BasedSchema.org
Structured Data ViewerWeb BasedClassy Schema
Schema Markup Testing and Comparison ToolWeb BasedShay Ohayon
Schema.dev's Structured Data Testing ToolWeb Based and Browser ExtensionSEOClarity
Ryte Structured Data HelperBrowser ExtensionRyte
Structured Data Testing ToolBrowser Extension3WhiteHats
Schema Markup Generator (JSON-LD)Web Basedtechnicalseo.com
The Schema Markup GeneratorWeb BasedRankRanger
Mobile SEO ToolsGoogle's Mobile Friendly TestWeb BasedGoogle
Mobile Friendliness Test ToolWeb BasedBing
MobileMoxie Page-oscopeWeb BasedMobileMoxie
Mobile-Friendly Test (Bulk Testing Tool)Web Basedtechnicalseo.com
Mobile-First Index Tool (Mobile vs. Desktop Test)Web Basedtechnicalseo.com
Mobile First Index CheckerWeb BasedZeo
Local SEO ToolsGoogle My BusinessWeb BasedGoogle
BrightLocal's Free Local SEO Tools: Local Listings Health Scanner, Local Search Results Checker, and more!Web BasedBrightLocal
Postamatic: Build your Google My Business Posts, Q + As, and manage GMB Reviews via the Google My Business API.Google SheetsTwo Octobers + AgencyAutomators
PlePer Local SEO ToolsBrowser ExtensionPlePer
GMBSpy: View Google My Business "Categories"Browser ExtensionGeorge Nenni
Local Citation FinderWeb BasedWhitespark
Google Review Link GeneratorWeb BasedWhitespark
Local Search Results ToolWeb Basedtechnicalseo.com
International SEO ToolsGoogle Search Console International Targeting ReportWeb BasedGoogle
The Hreflang Tags Generator ToolWeb BasedAleyda Solis
Free Hreflang GeneratorGoogle SheetsRelgrowth
Hreflang Tags Testing ToolWeb Basedtechnicalseo.com
Hreflang ValidatorWeb BasedSistrix
Locale-Adaptive Pages Testing ToolWeb Basedtechnicalseo.com
JavaScript SEO ToolsParitoWeb BasediPullrank
View Rendered SourceChromeJon Hogg
JavaScript rendering checkWeb BasedsearchVIU
Fetch & RenderWeb BasedTechnicalseo.com
Web Developer ExtensionChromeChris Pederick
Screaming Frog SEO SpiderDesktop BasedScreaming Frog
SEO Forecasting ToolsSEO Forecasting Template in Google SheetsGoogle SheetsTom Capper
A Google sheets template for SEO traffic forecastingGoogle SheetsKevin Indig
How to Use Data Forecasting for SEO [Scripts Included]Python ScriptPatrick Stox
Morphio SEO Forecasting TemplateGoogle SheetsMorphio
SEO Forecasting in Data StudioGoogle Data StudioJohn McAlpin / Search Engine Journal
Forecasting SEO Impacts on Organic TrafficGoogle SheetsRobin Rozhon
WordPress SEO PluginsYoast SEO WordPress PluginYoast
Rank Math SEOWordPress PluginRank Math
All in ONE SEO WordPress PluginAll in One SEO
Site Kit by GoogleWordPress PluginGoogle
The SEO FrameworkWordPress PluginThe SEO Framework
SEOPressWordPress PluginSEOPress
SEO Audits TemplatesThe 100% Free Tech SEO (+ Beyond) Site Audit ChecklistGoogle SheetsMoz
242 Point SEO Audit Checklist (updated for 2021)Google SheetsAndrew Drinkwater
Annielytics Site Audit ChecklistGoogle SheetsAnnie Cushing
The Comprehensive Guide to Technical SEO AuditsGoogle SheetsBenjamin Estes / Brainslab
Technical SEO Audit (188+ Steps And Free Audit Template)Google SheetsOlga Zarzeczna
SEO Audit TemplateGoogle Docs / Word / PDFBacklinko
SEO Audit Checklist: Our Ever-Changing ListGoogle SheetsIan Lurie / Portent
How to Run an SEO Focused Content AuditGoogle SheetsRyan Stewart Webris
How to Do a Content Audit and Boost Your Organic Traffic [Template Included]Google SheetsJoshua Hardwick / Ahrefs
The Guide to SEO Content AuditsGoogle SheetsBenjamin Estes / Brainslab
The Quick-but-Thorough Local SEO Site AuditGoogle SheetsWhitespark
50+ Point Local SEO Checklist to Supercharge Your Local MarketingGoogle SheetsAdam Steele / Loganix
Google Search Console GuidelinesBeginners guide to Search ConsoleGuideGoogle
Google Search Console: The Definitive GuideGuideBacklinko
Google Search Console: A Complete Guide for SEOsGuideAnna Crowe / Search Engine Journal
How To Perform An SEO Audit Using Google Search ConsoleGuideOlga Zarzeczna
How to Use Google Search Console to Improve SEO (Beginner’s Guide)GuideJoshua Hardwick / Ahrefs
The Definitive Guide to Google Search ConsoleGuideNick Brown / Ahrefs
HTML & CSSHow To Learn HTML for SEOGuideJoe Hall
HTML tags you can’t do without in 2021GuideSE Ranking
8 HTML Tags Essential for SEOGuideAndrei Prakharevich / SEO Powersuite
HTML BasicsGuideMozilla Developer Network
Intro to HTML/CSS: Making webpages
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JavaScriptJavaScript basicsGuideMozilla Developer Network
The Modern JavaScript TutorialGuideJavaScript.info
HTML/JS: Making webpages interactiveGuideKhan Academy
Modern JavaScript FundamentalsGuideDan Wellman / EnvatoTuts+
Learn JavaScript - Full Course for BeginnersVideofreeCodeCamp.org
Soft Skills21 Soft Skills to supercharge your in-house SEO teamGuideJohn Shehata / SEMrush
7 Critical Communication Skills That Get SEO Recommendations Implemented (and Retain Clients Long-term)Guide3Q Digital
10 Skills Every SEO Expert Should HaveGuideHannah Evon / Higher Visibility
Thriving as an SEO Specialist: Frameworks & Tips to Manage Complex SEO ProcessesPresentationAleyda Solis
Google AnalyticsThe Beginner's Definitive Guide to Google AnalyticsGuidePhil Pearce / SEMrush
Google Analytics Tutorial 2021 // Step-By-Step Google Analytics 4 & Universal Analytics Walk-ThroughVideoLoves Data
The Ultimate Guide to Google Analytics in 2021GuideAja Frost / Hubspot
How to Use Google Analytics to Improve SEO PerformanceGuideMichal Pecánek / Ahrefs
15 Ways to Use Google Analytics to Track Your SEO Efforts for FreeGuideElise Dopson / Databox
Google Analytics 4 Guides SeriesGuideHimanshu Sharma / Optimize Smart
Google Data StudioGetting Started with Google Data StudioGuideJulian Juenemann / Measure School
The Ultimate Guide to Google Data Studio in 2021GuideAja Frost / Hubspot
Google Data Studio Tutorial for BeginnersVideoLoves Data
The Ultimate Guide to Google Data Studio 2021GuideChris Hamlin / Data Studio Templates
Google Data Studio Tutorial with Free PDF ebookGuideHimanshu Sharma / Optimize Smart
How to Create a Killer SEO Dashboard in Google Data Studio [Simple Guide]GuideHunter Branch / Netpeak Software
Google Tag ManagerThe Beginner’s Guide to Google Tag ManagerGuideShannon Dunn / Brain Labs Digital
The Beginners Guide to Google Tag ManagerGuidePhil Pearce / SEMrush
Google Tag Manager Tutorial: A Step-By-Step Guide To Getting Started With GTMGuideJeff Sauer / Data Driven
Google Tag Manager: A Simple TutorialGuideCaroline Forsey / Hubspot
The Beginners Guide to Google Tag ManagerGuideMeasure School
The Quick & Practical Guide To Google Tag Manager (With 10 Videos!)GuideLeveling Up
GTM TipsTipsSimo Ahava
App Store OptimizationWhat is App Store Optimization? Ultimate Guide to ASO in 2021GuideGenie / App Radar
App Store Optimization (ASO) GuideGuideThe Tool
The Complete App Store Optimization (ASO) Guide (2021)GuideJonathan Fishman / Storemaven
A Complete Guide to App Store Optimization (ASO)GuideLee Wilson / Search Engine Journal
An In-Depth Guide to App Store Optimization (ASO)GuideConnor Lahey / SEMrush
Start an SEO BusinessHow to Start an SEO CompanyGuideseo.co
How to Start an SEO Business in 6 StepsGuideJoshua Hardwick / Ahrefs
How to Build a Successful SEO AgencyGuideAnastasia Sidko / SEMrush
How Can I Set Up an SEO Agency?GuideTony Wright / SEMrush
“4 Pillars” to Starting & Growing an SEO AgencyGuideRyan Stewart